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Growth and Change: A Practical Guide

“Transformation is a process, and as life happens there are tons of ups and downs. It’s a journey of discovery. There are moments on mountaintops and moments in deep valleys of despair.”
-Rick Warren

The economy in 2018 is marked by a lot of optimism by business leaders large and small. Survey after survey says that CEOs see growth opportunities through organic growth, opportunistic mergers and acquisitions, or new partnerships in the coming year.

While a majority believe growth is possible, many don’t have a path to achieve it. The execution of a plan is something that is highlighted in a recent book called Fit for Growth by PwC. It highlights a 10 step process to execute on growth opportunities. I believe the principles hold true for those that lead nonprofits, government and academic organizations as well. These steps are a great reminder of the work and preparation it takes to achieve and sustain growth over the long-term.

How do I energize my organization for transformation?

  1. Make the case for change
  2. Align the top
  3. Declare a “new day” and grant amnesty for the past
  4. Showcase quick wins

How do I achieve cost fitness while also enabling growth?

  1. Put everything on the table
  2. Challenge the what, how and how well
  3. Balance cost cuts with capabilities investments

How do I manage the transformation and make it enduring?

  1. Set up a parallel organization to run the transformation
  2. Communicate before, during, and after the transformation
  3. Keep the weight off

“Getting fit” does not happen overnight. It happens step by step, and with a lot of collaboration and hard work. Let’s take that thought into our economic development work, businesses and communities this week.

-Kenny McDonald

Columbus 2020 Update