Some of the world’s most recognizable apparel, lifestyle and home goods brands including Victoria’s Secret, Express, Abercrombie & Fitch, Lane Bryant and DSW, operate alongside top retail-related service providers to drive world-wide innovation from the Columbus Region.
Known as the Test Market of the U.S.A. and ranked No. 4 for a population most resembling that of the country, the Columbus Region is a proven testing ground. Headquarters such as Wendy’s, White Castle and fast-growing Piada, as well as other national chains including McDonald’s, Taco Bell and Chipotle, regularly test new menu items and technology in the Region.
The Region boasts expert store designers and real estate developers, who continue to lead innovation in the industry. Home to store major design firms like Big Red Rooster, which designed Under Armour’s Chicago flagship which won A.R.E.’s 2015 Store of the Year, and real estate development firms like Steiner and Associates, which developed the award-winning indoor-outdoor Columbus shopping complex Easton Town Center, Columbus offers fashion retailers access to top talent in every industry needed to continue business growth.
Headquarters, marketing and research firms, and store design and real estate developers are joined by cutting edge information technology providers, manufacturers and logistics providers to create the Columbus Region’s retail innovation ecosystem.
Why Columbus is an important talent, innovation hub for this Swedish e-payments firm.
Columbus is considered one of the top test markets for restaurant commodities because of its diverse community, and the retail aspect is becoming just as unique.
Abercrombie & Fitch stores will test market CBD personal care products from Columbus cannabis retailer Green Growth Brands Inc.
A leader in e-commerce
Fashion retailer of apparel, beauty products and personal care
American retailer of women's clothing, owning four clothing store brands
A leading women’s athletic wear company
National footwear retailer headquartered in Columbus, with stores around the country
Leading clothing retailer for men, women and children
A family of female-founded shoe and accessory brands
Retailer of upscale home goods and hardware
Retailer selling teddy bears and other stuffed animals
A leading e-commerce company selling toys, clothing and home products
Research and design consultant
Offers credit and loyalty card services
Ohio is ranked No. 2 for lowest effective tax rate for new distribution centers.
Goods and services provided in the Region can reach more of the U.S. and Canada within a day’s drive thanks to the Region’s multi-modal logistics infrastructure.