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Economic Development Matters Blog

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Special Relationships

May 20th, 2013 by Kenny McDonald

During a trip last week to Europe to meet several growing companies, I was reminded of our special relationship with not only Great Britain, but the entire European Union. Business relationships require the sharing of both ideals and ideas, and can be simultaneously complex and simple.

The economic relationship we have with the EU is complex for many reasons, including the stress brought on by our most recent global recession, troubles within the EU itself and the quickly shifting economies in Asia and the Middle East. It is simple in that we know each other well, and have lived through both tough times and boom cycles together. These ups and downs have forged a bond that allows us to trust each other enough to take the risks necessary to trade, invest and move economic policy forward.

And yet, relationships require work. Vince Cable, the Secretary of State for Business, Innovation and Skills for the United Kingdom, made a powerful speech last week that underlined the “special relationship” with the United States and argued for keeping the U.K. in the European Union at the British American Business Council’s annual meeting. He urged his countrymen to use both their heads and their hearts in making this decision.

Our hearts tell us that we can go it alone, that we have to the capacity and persistence to enter markets and compete on our own merits. Our heads tell us that economic development is built on the foundation of personal relationships and require care, understanding and practical deal-making.

-Kenny McDonald

Columbus 2020 Update

  • Our team is in Japan this week, developing the relationships that can carry us forward with that country. We’ll also be in Washington, D.C., meeting with companies and consultants.
  • Another great announcement was made last week by our great friends at Honda! Check out this quick video.
  • Tomorrow, the Columbus Region Logistics Council is holding an educational event at the IBM Center for Advanced Analytics. Attendees will learn more about Central Ohio Logistics and Big Data.

Jobs and Security

May 13th, 2013 by Kenny McDonald

Our generation faces a significantly different security challenge than our forbearers. The security challenges of today, including both threats against our nation and our person, are unique because of sweeping technology advancements and the generation, analysis and aggregation of personal information.

The information technology revolution is beginning to ignite innovations that will change the way we act and interact. National security, cyber-security and personal security are often positioned as a threat, but they also serve as a wonderful opportunity to develop personalized medical and financial information that could improve and even save lives.

We all have unique fingerprints, hand structures and even heartbeats. Innovative companies and entire industries are being developed to protect and improve products based on the model of mass customization.

In the Columbus Region, Dublin’s HealthSpot is innovating based in part on the growth of medical records, Battelle is improving security for both commercial and government entities, and The Ohio State University is improving food security around the world – just to name a few.

It is arguable as to whether the world is more dangerous because it has become “smaller,” or if it’s more dangerous because the threats that we face are now different. Either way, billions of dollars and millions of jobs are being created to meet these new challenges.

-Kenny McDonald

Columbus 2020 Update

  • We’re pleased to welcome the newest member of the Columbus 2020 team. Sean Grant joins us today as Chief Administrative Officer.
  • Tomorrow is the Columbus Region Logistics Council Job Fair. Dozens of companies are recruiting for several positions in the logistics industry – please encourage job seekers in your network to attend.
  • The Columbus 2020 team will be in Europe this week and Japan next week, to meet with companies considering investment in the United States. We’ll also be visiting companies and consultants in St. Louis and Washington, D.C.
  • Ohio Aerospace Day is June 5. The Ohio Aerospace & Aviation Council will host a strategic assembly of government, industry, and academic leaders to discuss the future of the aerospace and aviation industry in Ohio.

Doubling Production

May 6th, 2013 by Kenny McDonald

One of the goals of the Columbus 2020 regional economic development strategy is to double net new job growth over any historical decade-long period. The Region happens to be tracking towards that goal, but it will undoubtedly be very difficult to achieve with the expected ups and downs of the economy. The leaders who conceived this goal should be applauded. Without it, we would not be nearly as aggressive as we are, and we would not have reached out to nearly as many potential partners – public, private and academic.

Occasionally, I will ask our team what it would take to double any one of our internal metrics. Our pipeline, the number of existing businesses we are interviewing, etc. There is a usually a look of “Are you kidding me?” followed by a discussion about what it would really take. Inevitably it is productive and it often leads our team to discuss how we would leverage our existing allies better, and how we would develop new allies to extend our network. Economic development is competitive and there is no real finish line, so it can be exhausting. The practice of pausing to ask how we can do our work differently has served our team well.

Are you fully leveraging your network? How could you double your sales pipeline or the number of customers your organization serves? How would you have to operate? Who would you have to partner with that you are not currently?

-Kenny McDonald

Columbus 2020 Update

  • Thank you to our investors and to Bob Hess for joining our Columbus 2020 Quarterly Investor Update at the Hollywood Casino.
  • Thank you to our Board of Directors for a lively discussion at last week’s board meeting. Congratulations to Ellen Power from Boeing, who was approved as our newest board member.
  • Our team returned from a visit to Dallas last week, where they held productive meetings with location consultants and companies.
  • This week, we are headed to North Carolina and South Carolina to meet with companies and consultants, Cincinnati to meet with startup accelerators, and Pittsburgh to meet with venture capital firms.
  • Next week, we leave for Europe to meet with companies considering U.S. investment.
  • The Columbus Region Logistics Council and the Columbus Chamber, in cooperation with Columbus State Community College, are holding a logistics job fair on May 14. The event is free to job seekers.
  • Congratulations to an incredible leader in our community, Big Lots CEO Steve Fishman, who will officially retire this week. Steve has made an important mark on Columbus through his leadership, his business and his philanthropy. While this may be farewell, it is not goodbye. We all look forward to our paths crossing again in the future.

An Evolving Workforce

April 29th, 2013 by Kenny McDonald

“The meaning of life is to find your gift. The purpose of life is to give it away.” -Pablo Picasso

The American workforce has evolved a lot in our 225+ years of existence. From agrarian entrepreneurs to factory workers, from cubicle dwellers to who knows what’s next. For the most part, the labor force has evolved as our economy has matured, grown and diversified. The working population has held up its end of the deal, actively pursuing work and producing goods and services based on market demands.

However, things are changing once again. A closely watched number by economists is the labor force participation rate, defined as the percentage of working age population that is able to work and is either employed or actively seeking employment. It is found by dividing the labor force (total civilian labor force) by the population (total non-institutionalized civilian population).

The latest economic report indicated that the U.S. has the lowest labor participation rate since the late 70s, at roughly 63 percent. Like most economic numbers, this requires closer examination. The labor force swelled in the 80s and 90s as baby boomers entered their peak earning years. Now, many are retiring, which is impacting the number. A weak economy has driven some away from actively seeking work until better work can be found. Finally, some people operate in the all-cash economy, and do not report their earnings. Because of technology, both knowledge workers and manual laborers can operate in this “underground” manner.

There are trends emerging. Less young people are participating in the regular economy, and the rate of working age men is also declining. The rate of females has drastically increased over the past 30 years, but is hovering around 60 percent. The number of elderly has steadily increased as baby boomers continue to work and are in better health than previous generations at the same age. A good point of reference is this blog post, by economist Timothy Taylor.

The Columbus Region’s participation rate is higher than the national average, currently estimated at 68 percent. That says something good about our region, but it also raises the question – what are we missing? What talents and skills are being left on the sidelines if 32 percent of the working age population is not actively engaged in the workforce?

Participation in the economy builds hope, inherent skills and abilities. And it leads to the innovations that are required to evolve our economy.

-Kenny McDonald

Columbus 2020 Update

  • We’ve released a newly updated Columbus Region Factbook. You can download it here, or contact us to request printed copies.
  • Our 2012 Annual Report is now available here. Printed copies are also available upon request.
  • We look forward to seeing you at our next Investor Update on May 1 at Hollywood Casino.
  • Later this week, the team heads to Dallas to meet with location consultants and companies.
  • Next week, we leave for South Carolina to meet with location consultants.

Community Trust

April 22nd, 2013 by Kenny McDonald

The best and worst of society were displayed during the past week. For me, the events in Boston portrayed authentic community culture and ultimately, community trust. Faced with an enormous test, the Boston metro area responded heroically.

Although there were extraordinary individual acts, the Boston community stood defiantly against terrorists by responding as a community. They did so by listening to and assisting civic and safety officials in the capture of the people responsible for the terror. And they did so through genuine acts of unity, like singing the national anthem at the Boston Bruins game.

For those serving in public positions (elected officials, public servants, school administrators, economic developers) this is a terrific example of why building trust over time is so important.

When it is really necessary for that trust to be drawn upon, who will you turn to and what will the result be? Would every community have responded the same way as Boston? Would Los Angeles respond similarly? Would Columbus? I would like to think that each would respond positively and in its own authentic way.

-Kenny McDonald

Columbus 2020 Update 

  • Last week, Columbus 2020 took part in Area Development’s FDI Forum in St. Louis, and the International Economic Development Council’s Federal Economic Development Forum in Washington, D.C. The impact of immigration reform on economic development was a hot topic at both conferences.
  • Our team was also very fortunate to attend a day-long retreat of the Columbus Partnership with leaders from throughout the Columbus Region. A series of thoughtful discussions were held regarding the intersection of economic development and education. Thank you to the Columbus Partnership for their leadership on both of these issues.
  • In the April 19 issue of Columbus Business First,  you’ll find a special Economic Development Report featuring the progress made in the Columbus Region. Thank you to the many economic development allies who made the special section and our regional successes possible.
  • This week, our team will be in Chicago with JobsOhio to speak to clients, location advisors and a number of international allies. We will also be in New York City meeting with clients and attending Inside 3D Printing, and in Orlando attending ACG Capital Connection.
  • We look forward to seeing you next week at our Investor Update, featuring keynote speaker Bob Hess, a respected leader in corporate location strategy and site selection.

Hiring the Best

April 15th, 2013 by Kenny McDonald

The asset most sought after in today’s economy is talented people. Both companies and communities seek people with the core skills and characteristics that add value and reduce costs.

Because I work on the community side, I’ll speak from that perspective in this post.

If communities could “hire” their citizens, who would they choose? Who would add the most value to a community and have the greatest benefit to an area?

Predicated on economic development, I would hope to see a community that is:

  • Educated - more education yields greater income potential.
  • Skilled - people who have not only pursued an education, but who’ve acquired work competency and experience.
  • Diverse - a variety of cultures, backgrounds and experiences add originality and authenticity to the workforce.
  • Global - people who are globally aware with an appreciation for global differences help a community gain a competitive edge.
  • Healthy - good health yields strength and energy.
  • Open - people who are open to new ideas, calculated risks and different ways of thinking. Unique perspectives help cultivate innovation.
  • Entrepreneurial - it’s valuable for a community to possess people prone to starting enterprises that add value and create jobs.
  • Forward-thinking – new fields emerge constantly, and technology evolves at an increasingly rapid rate. The ability to stay smart and nimble in the face of constant change gives communities an edge.
  • Collaborative - quite simply, we’re better together. We’re stronger when we focus on a common goal -resources are maximized, ideas flourish and success breeds more success.*

Given that communities do not get to “hire” their citizens, what can they do to ensure that citizens are moving towards these attributes? What would you add or subtract from the list above?

-Kenny McDonald

*How does the Columbus Region stack up against this list? Our community comprises a population that is younger, more educated and faster-growing than the national average. Columbus is the most intelligent city in the U.S. and nearly 70,000 jobs in the Region are tied to global exports. We’re also a top-ranked location for small business, women entrepreneurs, tech jobs and more. And when it comes to collaboration, we are setting the standard and being touted as a model of what an economy can do.

Columbus 2020 Update

  • The team is currently attending the FDI Forum in St. Louis, discussing the latest factors driving international site selection and foreign investment.
  • This week, the team is heading to the Angel Capital Association 2013 Summit in San Francisco, an event attended by more than 800 angel investors from around the world. The Ohio TechAngel Funds , based in Columbus, comprise the largest angel network in North America. Three members of OTAF will be speaking at the summit.
  • Next week, we’ll be in Orlando attending ACG Capital Connection, the capstone event during InterGrowth 2013. We’ll be among 2,000 professionals who represent private equity firms, corporate development, law firms, accounting firms, lenders and more.
  • We’ll also attend the 3D Printing Expo in New York, to network and learn more about this niche, high-growth industry.

Entrepreneurs Build Strong Communities

April 8th, 2013 by Kenny McDonald

“Cities are built around names of entrepreneurial leaders.”-Tom McDonnell, Kauffman Foundation

I’ve been reading about some of the great global opportunities in the BRIC countries and the “new Rockefellers and J.P. Morgans” being created as these countries cross the rocky bridge to become more developed. The values of those leaders will determine much about the futures of their countries. In fact, most communities can trace their current economic base back to a small group of entrepreneurs, inventors or artists.

Even communities that came about because of a driving physical asset (rivers, ports, rail lines or interstate highways) owe their economy to the fortune seekers and risk takers who seized upon those opportunities to build something. In 2012, the Columbus Region celebrated its 200th anniversary as “start-up” community created to serve as Ohio’s capital. More recently, our economic base has evolved because of the founding of great companies like Limited Brands, Wendy’s, Nationwide, Cardinal Health, DSW and more.

Fortunately for the Columbus Region, we’ve had leaders who sought their fortune and invested equally in the future of our area and Ohio. It’s a learned skill – how to engage, give back, build – without losing focus on the evolution of your business, while also allowing the community to embrace your vision and add to it through public investment.

When I read about business leaders in Brazil, Russia, India, China and even Africa, I worry that much of the ingenuity of those entrepreneurs is being stifled, and that they are forced to invest abroad to protect what they have earned. We need these markets to develop; to build a middle class that can buy goods and contribute to the global economy.

I believe that our communities represent the sum of what our entrepreneurs create. Which entrepreneurs have left their stamp on your community? Who will take on this tradition in your community and how are you fostering it?

-Kenny McDonald

Columbus 2020 Update

  • If you have not already, check out this short NPR segment about Honda’s substantial investment into the Columbus Region and Ohio. We are very proud to call Honda one of the most important companies in our region.
  • Representatives from Pickerington and Union County traveled with our team to meet companies in California last week.
  • Columbus 2020 is in Germany this week at the Hannover Trade Fair to meet a series of innovative, growing manufacturing companies considering expansion into the United States.
  • Back home in the Region, the team is hosting clients from two countries this week.
  • The next Columbus 2020 Investor Update will take place May 1 at Hollywood Casino. Please RSVP to Stephanie Bosco at sb@columbusregion.com or 614-225-6063 by April 26.

Why You Play the Game

March 25th, 2013 by Kenny McDonald

There has to be at least some correlation between March Madness and economic development, right? Sure!

NCAA basketball tournaments draw attention not only from the fans who follow their teams all year but also from the general public, because anyone can win if they just get in the game. Small and large schools compete under enormous pressure to survive each round in an effort to take home the ultimate prize. The college basketball world is indeed flat – more teams seem to have a legitimate chance to win as each year passes.

The same is becoming true for U.S. metros. Within the top 50 metro areas in the U.S., competition for businesses is increasingly fierce. More and more cities have the infrastructure, workforce and cultural assets to compete with the very largest cities. Companies and talented people have access to research that allows them to narrow their search based on their unique needs and preferences. Smaller metro regions may be less costly, while bigger cities have tremendous scale. In today’s world, with access to technology and the mobility of the workforce, companies have more choices than ever.

This is why we strive to speak to growing companies within the Columbus Region and throughout the world. Perhaps we are the right fit for their next project, or for the entrepreneur with the next big innovation. We must continue to compete day after day to win the attention of companies and talented people. That’s why we play the game.

-Kenny McDonald

Columbus 2020 Update

  • Congrats to WELD for their terrific event with Gwen Ifill last week. She was an outstanding spokeswoman for women in leadership.
  • Our team is preparing for a few upcoming trips to Germany and to California in just a few weeks.
  • Congrats also to the Licking County Port Authority for a terrific trip to Washington, D.C. to advocate for the terrific work being done at the Boeing facility in Heath. More than 40 leaders met with the entire Central Ohio delegation to let them know how important the facility is to the Columbus Region and Licking County.
  • On April 12 in Lewis Center, Senator Portman will host business and education leaders for the Ohio Jobs and Workforce Development Summit. We encourage Columbus Region business and education stakeholders to attend, to hear examples of industry and education workforce collaboration and to share your experiences, needs and resources. For details and to RSVP, contact Suzanne_Hawk@Portman.senate.gov.

Welcome to the Columbus Region

March 18th, 2013 by Kenny McDonald

When you land at Port Columbus International Airport, the airline attendant always provides you with a quick “Welcome to Columbus.” It’s a bit overlooked as you turn your cellphone back on and begin to collect your luggage, but it is important to say. Whether you are a student, an international visitor, an experienced IT professional or a manufacturing worker, we truly do hope you stay long and prosper.

Attracting and retaining talented people is important to our success, and connecting people with opportunities in our region can accelerate our economic growth.

The Columbus Region has had a positive net migration of nearly 15,000 people over the past two years. Columbus is Ohio’s only metro area have positive net migration during this period.

Each and every person who arrives here brings perspective and talent. We welcome you. We ask that you reach out to connect and that you tell others of our area’s success. And if you know of other talented people in search of a region that is growing, smart and open, ask them to consider the Columbus Region.

-Kenny McDonald

Columbus 2020 Update

  • Thanks to everyone who helped Matt McCollister and Deborah Scherer with their trip to Japan, and congrats to Matt and Deb on a job well done. They had many successful meetings with growing companies considering the Midwest and Ohio.
  • We traveled to Chicago last week to spend time with clients and watch our Buckeyes win the Big Ten Men’s Basketball Tournament – just one more way the great talent in our region has been showcased!
  • Our team is in South Carolina this week attending the IAMC Spring 2013 Professional Forum.
  • We are headed to Washington, D.C. with our partners from Licking County, where we’ll meet with representatives on Capitol Hill to demonstrate the strength of the Licking County business community.

Here in Columbus, we hope to see you at the following events this week:

Leadership is…

March 11th, 2013 by Kenny McDonald

“Leadership is the wise use of power. Power is the capacity to translate intention into reality and sustain it.”  Warren Bennis

Economic developers from the Columbus Region and regions around the world are hard at work trying to harness power in order to create job opportunities, develop community assets and lay the foundation for future growth.

The abuse and misuse of power are common subjects, and usually for good reason. I would offer that, when it comes to economic and community development, simply using power at all is perhaps the greatest challenge. States and cities seem to go through brief periods of great expansion when power is channeled properly, and they stagnate or decline when it is not. Harnessing power to achieve great things requires not only the willingness to use power, but also the willingness to use it for a period long enough to get something done.

History will tell whether this is one of those periods for the Columbus Region, but if the start of this decade is any harbinger, then Central Ohio is using its economic and political power very positively. Assets are being added that will exist for generations. Companies are starting, expanding and locating within our region – changing the trajectory of thousands of lives for the better. The leadership challenge of our era is to sustain this capacity and continue to align powerful interests to get the right things done.

How is your community using its power? How is your organization using its power to get things done? How are you using your power as an individual to develop your community and create positive growth opportunities?

-Kenny McDonald

Columbus 2020 Update

  • Our team returned from a very productive business development trip to the West Coast last week, excited about the growing companies we met. Let’s hope that their future plans include the Columbus Region!  We also have team members in Japan right now, meeting with over a dozen new companies considering expansion into the United States. Other Columbus 2020 team members will be in Chicago and Atlanta this week to meet with location advisors.
  • Congratulations and thanks to both Experience Columbus and the Columbus Council of World Affairs for substantive annual meetings celebrating the Columbus Region.
  • Thank you to the Licking County Chamber of Commerce and OEDA for allowing our teams to address their Basic Economic Development Course this past week.